Pi Law Marketing — Nav
Case Acquisition for Injury Law Firms · Est. 2018

We don't sell injury leads. We build the pipeline that
signs cases.

Aggressive search, performance paid media, and dominant visibility inside ChatGPT and Gemini engineered around one number that matters: cost per signed case.

Built exclusively for personal injury and motor vehicle accident firms across the US and Canada. Every campaign carries a written performance guarantee.

120K+ Leads Generated
$1B+ Tracked Settlements
100+ Firms Powered
2–5 Days To Launch

Can your firm take on more high-value cases this quarter?

What's your firm's annual revenue?

How much are you currently investing in marketing per month?

Book Your 20-Minute Intro Call

Schedule a quick call to review where your law firm is today and see if we'd be a good fit to help you

Engaged by law firms across the United States & Canada
Chalik & Chalik
Vaziri Law LLP
Sternberg Family Law
Wyman & & Hegwer
AK Law Firm
Broughton Injury Law
Pi Law Marketing — Practice Ticker
Motor Vehicle Accidents Workers' Compensation Medical Malpractice Premises Liability Wrongful Death Truck & Commercial Product Liability Mass Torts Motor Vehicle Accidents Workers' Compensation Medical Malpractice Premises Liability Wrongful Death Truck & Commercial Product Liability Mass Torts
Pi Law Marketing — Practice Focus
Where We Go Deep

Four case types. One economic model.

Injury work is won on case value, not lead volume. Each of these gets its own funnel, its own creative, and its own qualification logic — because a crash victim and a malpractice claimant are not the same buyer.

01

Personal Injury

A consistent pipeline of high-value matters through aggressive search marketing, targeted paid media, and dominant ChatGPT and Gemini visibility.

02

MVA Lead Gen

Immediate-need crash victims actively searching for representation, reached through high-converting performance ads and intent-matched search campaigns.

03

Workers' Comp

Qualified workplace injury inquiries driven by location-based targeting and conversion funnels built for injured workers who need counsel now.

04

Multi-Practice

For firms handling everything from medical malpractice and premises liability to wrongful death coverage across case types so nothing is left on the table.

Pi Law Marketing — Why Firms Stay
Why Firms Stay

Three commitments most agencies won't put in writing.

Legal marketing is full of twelve-month contracts and reports full of impressions. We built the opposite on purpose.

I.

A performance guarantee, in writing.

Every engagement opens with a written KPI agreement — signed cases, cost per retained matter, or qualified inquiries. Miss it and we work for free until we hit it.

II.

Senior strategists. No juniors.

Your market research, campaign structure, and quarterly review are owned by someone who has run injury campaigns before — not an account manager learning on your budget.

III.

Month to month, always.

No annual lock-in after onboarding. We continuously re-research your local market to drive acquisition cost down. You stay because the case flow justifies it.

Pi Law Marketing — Services
What We Run

Six systems, operated as one.

Run separately these are tactics. Run together they compound — acquisition on the front, conversion in the middle, and follow-up that stops signed cases dying in a voicemail.

01

Search & AI Visibility

Ranking in Google is table stakes. We optimize to be the firm cited by ChatGPT, Gemini, and AI Overviews when an injured person asks who to call — the fastest-moving channel in legal search.

02

Paid Search & PPC

Reach claimants at the exact moment of intent. Campaigns are structured around cost per signed case, with negative-keyword discipline that strips out tire-kickers before they cost you a click.

03

Paid Social

Meta, YouTube, and TikTok campaigns that build firm recognition and surface case results to local audiences — creative reviewed against attorney advertising rules before it runs.

04

AI Reputation Management

Reputation converts faster than any ad. We collect, monitor, and respond to reviews across Google, Avvo, and Martindale so the firm reads as the credible choice in its jurisdiction.

05

Email & SMS Automation

Stay in front of past clients and unconverted consultations. Sequenced follow-up keeps the firm top of mind and turns dormant contacts into referral sources.

06

24/7 Intake Follow-Up

Most firms lose more cases to slow response than to bad marketing. Automated first-response and round-the-clock nurture make sure no claimant reaches a competitor first.

By the Record

Outcomes. Not promises.

Every metric below is independently verified from active firm accounts. We publish what we earn — not what sounds good in a pitch deck.

120K+
Qualified Intakes
Generated for firm clients since 2018
750K+
Prospect Conversations
Tracked across calls & SMS
100+
Active Firms
Across the US & Canada
4.9/5
Client Rating
Across 250+ verified reviews

THE ENGAGEMENT PROCESS

From consultation to first signed retainer.

A measured, transparent engagement process. No long contracts. No mystery deliverables. Every stage documented and disclosed up front.

i.

Confidential Consultation

A complimentary 20-minute call to understand your firm, your practice areas, and your current case acquisition challenges. We sign your NDA before the call if requested.

ii.

Proposal & Engagement Letter

A clear scope of work tailored to your jurisdiction, practice areas, and capacity - with transparent pricing and explicit deliverables. No retainers locked in for twelve months.

iii.

Onboarding & Setup

Brief intake form, onboarding call, and full campaign deployment within five business days. Bar-compliance review at every stage. Tracking live from day one.

iv.

Launch & Optimization

Weekly optimization, monthly outcome reporting, quarterly strategic review. We treat your firm's account as if our own reputation depended on it - because it does.

v.

Scale Your Caseload

More signed retainers. Higher-value matters. The capacity to choose your cases instead of taking everything that comes in the door.

Pi Law Marketing — Testimonials
From The Firms

What partners actually say.

“We have seen consistent, steady new cases as a result of working with them. Monthly tracking calls, budget reviews, and a game plan moving forward. With so many empty promises out there, it is rare to find a company that actually delivers.”
JC Jason Chalik
Chalik & Chalik Personal Injury

“Work resulted in better-qualified leads, improved CPL control, a 30% increase in intake-qualified leads, and a 20% boost in successful lead contact rates. The team was trustworthy, always on time, treated the client's brand like their own, and delivered their best work.”

GZ Goli Z
Vaziri Law Group

“Their strategy reached the right local injured claimants, which meant more qualified inquiries and new high-value cases in our service area. For the first time we're seeing leads come in from ChatGPT.”

FM Frank M.
Frank Injury Firm
Pi Law Marketing — Final CTA
Take The Next Case

Find out if your firm qualifies.

Five questions, about ninety seconds. If the fit is there, you'll book a twenty-minute call with a senior strategist who will tell you what case volume your market actually supports — and what it would cost to get it.

20 Minutes · No Obligation · Senior Strategist
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